Smart Call #60 – Industry anger over Do Not Call Register extension

May 21st, 2009

Australia’s contact centre industry was not entirely happy about the introduction of a Do Not Call (DNC) register, but accepted its necessity.

But the industry is livid at the proposal, unveiled in the recent Federal Budget, to extend the register to businesses.

This week, we learn why the industry is so unhappy about the proposed extension in interviews with the Australian Direct Marketing Association and the ATA.

Dr. Catriona Wallace also offers her five cents worth on the topic and helps us to analyse news including:

Thanks as ever to founding sponsor NSC.

 
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